For authors whose book has a wide national appeal, or who wish to carry out a more comprehensive/prominent media campaign, our Enhanced Media Outreach service is designed to capture the attention of print, radio and TV journalists across the country. Using Vuelio, a PR service used by publishers including Random House, Taylor & Francis and Emerald Group, we can directly contact up to 60,000 journalists, working in subject-specific areas of the industry, to tell them about you and your book.
When we distribute press releases via Vuelio, we frequently get instant responses from the journalists who wish to find out more information – which often leads to major media coverage. Using Vuelio, we have had coverage in the major daily papers, including The Daily Mail, The Daily Telegraph, The Times, The Daily Express, The Sun, The Guardian and The Independent, as well as prominent regional publications like The Irish Post, South London Press and Absolutely Media, plus in subject-specific publications like Travel Guide London, Footy Boots and Parents Net.
This service is designed to increase the number and depth of media responses that you will receive. It is most effective carried out in advance of your book’s publication; we start Enhanced Media Outreach before your book has been sent to print, in order to give us more of a lead-in time to work with key print, broadcast and online media.